DJ Mehdi: Made in France • World Premiere & Tribute Concert

Creative direction: Thibaut de Longeville
Art direction: Alexander Wise

The world premiere of DJ Mehdi: Made in France took place at the historic Grand Rex cinema in Paris. Organized by 360 Creative, the event brought together over 3,000 guests - including cast, crew, industry professionals, and fans - for an evening dedicated to the life and legacy of one of France’s most influential music producers. The screening marked the culmination of months of creative collaboration, production, and design work across film, motion, and live performance.

The cinema hosted a full screening of all six episodes, transforming the Grand Rex into an immersive celebration of French rap and electronic music culture. The theater’s iconic marquee and interior were reimagined with the series’ visual identity — including animated signage, posters, welcome screens, and photocall visuals, extending to custom popcorn holders designed for the occasion. The result was a unified experience that mirrored the tone of the documentary itself: bold, graphic, and deeply rooted in French visual culture.

Tribute Concert

Following the premiere, a live tribute concert took place at La Gaîté Lyrique, featuring performances by Kery James, MC Solaar, Santigold, and Pit Baccardi, alongside DJ sets by Feadz, DVNO, DJ James and more. The stage environment featured motion sequences and archival footage projected on a 360° screen, enveloping the audience in Mehdi’s world. The event captured both the emotion of remembrance and the energy of celebration — a high-voltage finale to a project that united artists, filmmakers, and fans in tribute to DJ Mehdi’s enduring influence.