“Gutenberg Project”
Commercial & Photography
Client: Pernod Ricard
Director: Thibaut de Longeville
Still Photography: Chiara Santarelli
Pernod Ricard’s “Breakthrough Innovation Group” hired us to produce a film to present their very first patented invention: “Gutenberg”, an innovative / super-connected home appliance device designed to allow users to create cocktails and enjoy easy mixology at home.
The film was shown at the official press / public presentation of the product, and was also featured on CNN in a story highlighting this consumer electronics innovation exclusive to Pernod Ricard and its “Breakthrough Innovation Group”.


Photography
We also produced photo stills that were distributed to key media outlets reporting on this novel device.



