Doin’ It In The Park: Pick-Up Basketball, NYC
Broadcast & Print Design
Partners: Doin’ It In The Park, LLC, Goldcrest Films
Creative Direction: Thibaut de Longeville
Motion Design: Vincent Dumond
Print Design: Richard Bertetic
Doin’ It In The Park: Pick-Up Basketball, NYC is an independent feature-length documentary directed by Bobbito Garcia and Kevin Couliau. The film explores the definition, history, culture, global influence, and current state of New York’s outdoor summer basketball scene, considered throughout the world to be the Mecca of the sport.
360 Creative co-produced the documentary, defined the film’s visual identity by creating its logo and motion graphics sequences, and produced all its digital & print communication tools: film poster, stencil campaign, postcards campaign, and more.
We also designed the film’s DVD packaging and menus.
