Quai 54 • World Streetball Championship 2014
Event Film
Client: Jordan Brand / Nike Basketball
Director: Thibaut de Longeville
Held every summer in Paris, Quai 54 is the world’s one and only international streetball championship.
360 Creative has been documenting the event since its 2003 inception, producing event reports for partners like Jordan Brand, Nike and Orange as well as several feature-length programs distributed on DVD and broadcasted on various TV networks throughout the world including BET, MTV and Canal +.
The 2014 Event was held at Trocadero Gardens, facing one of the world’s most iconic landmarks: the Eiffel Tower. The event featured two guests of honor: 6X NBA Champion / 6x NBA All-Star / 2x Olympic Champion / Basketball Legend Scottie Pippen as well 6X NBA All-Star / 2x Olympic Champion / Team Jordan athlete Carmelo Anthony. With over 6,000 fans in attendance, the tournament featured 12 international teams and exclusive performances by entertainers Mobb Deep, French Montana and Tyga. French team “Hood Mix 2.0” were celebrated as Quai 54’s 2014 “World Streetball Champions”.
French Montana Live at Quai 54 2014
Mobb Deep Live at Quai 54 2014
